Packaging specialist ALPLA launches new ALPLArecycling brand

ALPLA is focusing on mechanical recycling and has invested more than 50 million euros a year in the global expansion of its activities since 2021. Thanks to new plants, the expansion of existing facilities, joint ventures and strategic acquisitions, the annual installed and projected output capacity has since doubled to 350,000 tonnes of PCR material. Together with the construction of a new facility in South Africa as recently announced and the site expansion in Poland, the annual capacity amounts to 266,000 tonnes of rPET (recycled PET) and 84,000 tonnes of rHDPE (recycled HDPE).

About 1.100 ALPLA employees work on recycling. In addition to the production of high-quality rPET and rHDPE at 13 plants, including four joint ventures with regional partners, the company focuses on the development of sustainable packaging solutions with a high proportion of recycled materials, optimum recyclability and low weight. The growing importance of the recycling sector, strong expansion and increasing demand have now led to the establishment of the ALPLArecycling brand together with its own website. There, you will find comprehensive information about recycling at ALPLA, the products available and the locations of the recycling plants and joint ventures at a glance.

‘Every year, we are producing more high-quality, affordable and sustainable packaging from used packaging. With our own production, development and material optimisation, we ensure quality and quantity, while also strengthening regional and national recycling loops,’ emphasises ALPLA CEO Philipp Lehner. Recycling plastics reduces carbon consumption by up to 90 per cent, reduces waste and creates value and jobs at the sites.

‘Our many years of expertise and access to our own materials give our customers a competitive advantage. The new brand is a clear commitment to recycling and to our expansion plans in growth markets,’ explains Dietmar Marin, Managing Director of the Recycling division at ALPLA. In the coming years, the company will intensify its activities in areas such as southern Africa, the Middle East and the Asia-Pacific region. ‘Interest in sustainable packaging is growing all over the world. We are present as pioneers in all the regions of the world and are already a strong partner for future solutions,’ says Marin.

Recycling target: 25 per cent PCR material by 2025

ALPLA currently processes 20 per cent PCR material and aims to increase this to at least 25 per cent by 2025. In addition, all packaging solutions are to be fully recyclable by then. The company has been part of the New Plastics Economy, an initiative of the Ellen MacArthur Foundation, since 2018. ‘We firmly believe in plastic as a recyclable material and in the success of closed bottle-to-bottle loops. With our commitment, we want to create infrastructure in as many countries as possible, raise awareness and thus generate added value for the environment, economy and society,’ says Günther Lehner, Chairman of the Company Advisory Board.